Customers of xFarby.sk, a specialised online store for paints, coatings and painting supplies, can preview a selected colour shade directly in their own interior before making a purchase. AI identifies suitable surfaces in a room photo and displays the colour in the context of the actual space, lighting and furnishings.
When choosing paint, customers often rely on a sample, a shade name or an illustrative product image. Before making a decision, however, they need to imagine how the colour will look in their own room, with its actual lighting, furniture and overall atmosphere.
We added a feature to the xFarby.sk online store that allows customers to choose a shade and upload or take a photo of a room. The system then displays the selected colour on suitable surfaces in a space the customer already knows.
AI analyses the photo, identifies surfaces suitable for applying the colour and prepares a mask for the shade visualisation. The customer sees a result that better reflects their own interior, lighting and furnishings.
Colour selection moves closer to the customer's real experience. A shade is no longer shown only as a code or sample, but as a possible result in a specific space, supporting a more confident decision even before the product is added to the cart.
